Hannes Zwetschke

When Hannes Zwetschke calls for a Community Day.

Client

zshops GmbH

Services

Event photography

A black hearse with the words “Everyone wants to get to the top” parked in front of the Hotel Maximilian's in Augsburg, the venue for the Hannes Zwetschke Community Day 2025.

What happens when Hannes Zwetschke – marketing OG, agency whisperer, and content machine – invites people to a Community Day? It gets loud, personal, and full of honest inspiration.

We documented the first Hannes Zwetschke Community Day with our cameras, not as quiet observers but right in the middle of the action. Between inspiring keynotes, panel discussions, genuine conversations, and tons of good vibes, one thing was clear: this event was about people, not business jargon.

Our photos capture more than just an event; they show genuine connection. This connection is driven by Hannes's honest style, his knowledge from almost two decades in the agency world, and a community that meets as equals. The result is a visual documentary that transports the energy of the day, perfect for social media, recaps, and for everyone who wants to be there for the next one.

Friendly welcome at the check-in desk of the Hannes Zwetschke Community Day 2025: The "kreative Meute" welcomes the first guests to the Hotel Maximilian's in Augsburg with goodies, name tags, and high spirits.
Laptop with presentation timer and branding at Hannes Zwetschke Community Day 2025 at Maximilian's Hotel Augsburg.
Participants listen attentively at Hannes Zwetschke Community Day 2025 – honest exchange in the tea room of Maximilian's Hotel.
His entire team surrounding Hannes Zwetschke before the start of the Hannes Zwetschke Community Day 2025 in Augsburg. The group poses energetically in front of the event backdrop, all wearing matching shirts with the word “ZWETSCHKE” printed on them.
Hannes Zwetschke talking to a guest at the Hannes Zwetschke Community Day 2025 at Hotel Maximilian's in Augsburg.
Jesko Pingel, founder of jescontent, laughs heartily at the Hannes Zwetschke Community Day 2025 at Hotel Maximilian's in Augsburg, surrounded by other participants.
Roman Nenstiel, founder and managing director of Coroyo UG, talking during an interview at the Hannes Zwetschke Community Day 2025.
Hannes Zwetschke in conversation with Frank Heim in the tea room of Hotel Maximilian's in Augsburg.
Team member of the "kreative Meute" at Hannes Zwetschke Community Day 2025. She is wearing a ZWETSCHKE shirt, smiling at the camera and making a peace sign. In the background is a screen displaying the event logo.
Kim Nadine Adamek, managing partner of digitallotsen GmbH, at the Hannes Zwetschke Community Day 2025 at Hotel Maximilian's in Augsburg, smiling openly during a conversation.
Hannes Zwetschke, moderator and host of the Hannes Zwetschke Community Day 2025, sits relaxed in an armchair during a panel discussion and laughs with the group.
Tilmann Seiffert in intense conversation with Sascha in front of Maximilian's Hotel in Augsburg. In the background stands a Lamborghini Urus, contrasting business talk with a luxurious backdrop.
A guest gets an autograph from Hannes Zwetschke.
Hannes Zwetschke hosts his Community Day 2025 in the tea room of Hotel Maximilian's in Augsburg. With a microphone in his hand, he addresses the audience directly. Bar stools and plants can be seen in the background.
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The legendary “Mamba” Mercedes AMG GT3 from MANN-FILTER on the Hockenheimring.Hannes Zwetschke on stage at Hannes Zwetschke Community Day 2025.Portrait of rally driver Florian Schwenker wearing a racing suit.Kim Nadine Adamek, managing director of digitallotsen GmbH, during a panel discussion.
Pit stop at the SKY Tempesta Racing Team at the Hockenheimring. The Ferrari 296 GT3 is refuelled and supplied with new tires.Model and racedriver: Betty Taube on the podium in the Special Touring Car Trophy at the 2024 ADAC Racing Weekend in Hockenheim, beaming with a trophy in her hand.A black hearse with the words “Everyone wants to get to the top” parked in front of the Hotel Maximilian's in Augsburg, the venue for the Hannes Zwetschke Community Day 2025.Daniel Musizza, Chairman of Sehbehindert - aber Richtig e.V. (Visually Impaired - But Correct Association), talking to Hannes Zwetschke at Community Day 2025.
Full power even without a motor.
The mechanics push their race car back into the pits at the Prototype Cup Germany at the Hockenheimring.Full focus. The Audi R8 LMS GT3 from Land-Motorsport rolls out of the shadows and onto the starting grid at the Hockenheimring.Riccardo Leone Cirelli after the race at the Hockenheimring. Wearing the iconic pink BWT racing suit, he takes off his helmet.